Ampere, the flagship electric two-wheeler brand of Greaves Electric Mobility Private Limited (“GEMPL”), and Royal Challengers Bangalore showcase their unique and purpose-driven cheer squad
The Ampere Take Charge Squad is a one-of-a-kind cheer squad that embodies sustainability through its attire and musical instruments made from upcycled, recycled, and scrap materials. Additionally, the Cheer Squad performed live music using musical instruments made from broken instruments, pieces of wood, metal, buckets, plastic, and scrapped petrol vehicle parts.
This collaboration demonstrates their commitment to sustainability and appeals to the values of environmentally conscious Gen Z and Millennial consumers. The Company has also launched a limited edition RCB-themed Ampere Primus electric scooter.